The Importance of Trust

Trust is the glue that binds our personal and professional relationships together. Its importance cannot be overstated. As our relationships mature, we often elect not to share information because we are afraid of the reaction we will get from the other person(s). Something that generates what we would rather avoid—negative feelings and emotions (like guilt and regret), also known as adversity. It is best to be truthful as soon as possible and let the chips fall where they may. We cannot and should not seek to control other people’s reactions.