Have you already abandoned your New Year’s resolutions? An overwhelming number of people have done just that. If so, don’t fret, you can reboot your New Year’s resolutions by reselling yourself on why you made them. You might not have viewed the resolution process as making a sale, however, it is exactly that.
The sales process involves three steps: identifying a problem, finding a solution, and following through with actions that solve the problem. The creation of your resolution is evidence that you have already identified a problem you believe needs solving. So much for step one.
Your New Year’s resolution, step two, is the solution you have devised to solve your problem. Perhaps you resolved to save more money, lose a few extra pounds, or eliminate unhealthy foods from your diet. Regardless of your resolution, you have sold yourself on the solution and are now moving to step three—taking action.
Taking action is the most challenging aspect of achieving resolutions because it usually involves some form of change that requires stepping out of our comfort zone. Before the end of the year, your emotional high and the hope you have for the year ahead sparks resolutions. Immediately after the year turns, you are jazzed about the actions you are taking towards realizing your resolutions, only to lose interest or halt your forward progress at the first sign of adversity. You didn’t fail. You just stopped following through because you lost touch with a very important three letter word—why.
When a salesperson fails to help the buyer connect with the underlying emotional reason why their product or service is the perfect solution to their problem, the probability of a sale to a satisfied client drops significantly. If you want to follow through to achieving your resolutions, it is imperative that you remain connected to the underlying reason why you made it.
Reboot your resolution by restating the problem you want to solve, the solution you believe will solve it, and the follow through actions necessary to achieve it, as you emotionally reconnect with your underlying reason for wanting your problem solved. This connection reignites a passion for action that whisks you past any challenges along the road to your longer term objective.
In order to stay on track, you must love what you have to do to follow through. If you hate what you have to do, your mind will be focused on why you shouldn’t do it, instead of why you should. For example, if your resolution is to get in shape, there are an endless number of ways to achieve this objective. You might pick three different forms of exercise and rotate between them to keep things fresh. I rotate between walking, working out on my Total Gym, and swinging Indian Clubs. If you get bored with an exercise, liven things up by adding a new exercise. What’s important is that you remain open, never give up, and continue to take steps toward your goal.
As you continue moving forward, one day at a time, you will know you are succeeding when you wake up to the realization that your actions have become a natural aspect of everyday life—like eating and sleeping. Hopefully, you will also wake up you each day with the same wonder, vigorous enthusiasm, and hope you had at the beginning of the New Year.